The first was something like: "Great part-time campus jobs."
The second said: "Crybabys need not apply."
Guess which one got 65% more hits?
You can read about it here: Ma-ma-ma-ma mama's boy
9 years ago
Wednesday, 16 September 2009
Here's to the power of the headline.
The University of Nebraska did a little experiment in interesting headlines. They ran two ads for the same thing.
The first was something like: "Great part-time campus jobs."
The second said: "Crybabys need not apply."
Guess which one got 65% more hits?
You can read about it here: Ma-ma-ma-ma mama's boy
The first was something like: "Great part-time campus jobs."
The second said: "Crybabys need not apply."
Guess which one got 65% more hits?
You can read about it here: Ma-ma-ma-ma mama's boy
