Some people don't.
You can't please everyone all of the time. Although my belief is a good ad should come pretty close.
So, I'm putting it up for contest, if you have a better idea, let me know, and I'll give you a cool prize.

Immersion Creative is a blog about my new company, Immersion Creative. It is based on me completely immersing myself in your business. You can find out more about this model here: Immersion Creative