Normally I research everything I can about my clients and their competitors before beginning a major project.
With an Immersion Experience, it is even more involved. I work right in their office. I bring my laptop and meet the staff. I listen to their music, and I develop an understanding of how they sell. I learn from the people who know their business best - the client themselves - and then I build communications tailored to their personality and style.
I will post our new creative as soon as it hits the public. But for now, it's all under wraps.
